On World Water Day, Sofidel, world leading Italian hygiene and household tissue manufacturer, known for the Regina brand in particular, presented its new three-year partnership with WaterAid. This international non-profit association works to ensure access to drinking water, sanitation and hygiene services in some of the world’s poorest countries.

Sofidel has always worked to limit the consumption of water in its production processes. Through this new partnership, Sofidel is committing to a more general task of raising awareness among its stakeholders and supporting projects that aim to ensure access to water and the availability of better toilets, sanitation and levels of hygiene, in the developing countries where WaterAid operates.

The problem of water today still affects 2.4 billion people worldwide, while more than 650 million people worldwide don’t have access to sources of clean water, causing the spread of otherwise avoidable diseases. WaterAid – which since 1981 has brought drinking water to 25 million people and sanitation and hygiene to 24 million people in 37 countries – estimates that approximately 900 children each day die due to diseases that can be linked to a lack of drinking water and sanitation.

Environmental and social sustainability is a key part of Sofidel’s development strategies. From this perspective, the new partnership is also intended to offer a contribution to achieving the 6th of the UN Sustainable Development Goals: universal access to sources of clean water and sanitation by 2030.