The Climate Agreement signed in Paris COP21 outlines a model of development based on renewables and energy efficiency, a carbon neutral production system and an economy that can support those communities that are resilient to climate change.

In Europe, between 1990 and 2014, it has already been registered a strong difference between emissions (down by 23%) and GDP (increased of 46%), demonstrating that the green economy and innovation can work as a driver of development for the economic recovery. Increasingly, revenues will be linked to the technologies and production systems with low emissions and those who make long-term investments in systems and infrastructure will assess their consistency with the process of current decarbonization, to avoid becoming useless or counterproductive.

From the stimulus of the international debate, Officinae Verdi, energy efficiency group born from the joint venture UniCredit - WWF, has developed Green Capital Alliance®, a project for the acceleration of innovation in sustainable green economy & finance.

Green Capital Alliance® will promote activities and projects that can generate new jobs, reduction of consumption of raw materials and CO2 emissions reduction, favoring the reuse and recycling of waste materials, with the long-term goal of sustain a "high efficiency" and low emissions economic model, in coherence with the Paris Agreement on Climate.

"To integrate sustainability and business - said Giovanni Tordi Officinae Verdi CEO - means to strengthen corporate strategy: being sustainable means not only to reduce environmental impact, but also to improve the quality of corporate products, innovate and anticipate the market, mitigate legal risks, insurance, reputation".